Helping you thrive in a rapidly evolving, digital world.

Our team of strategists, designers and product specialists create exceptional products and services, help you employ new design-led methodologies, and collaborate to ensure your teams have the tools to execute at scale.

Activate your vision with 17seconds.

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What we do.

We lead, design, train and collaborate with you to activate and implement your digital vision.

Experience Design

Products, Services & Websites

New Product Creation

Prototypes, Pilots & MVPs

Frameworks & Systems

Design Systems & Training
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How we work.

Our process is active and collaborative. In addition to providing core design services, we lead workshops, provide tools and frameworks, collaborate in pilot projects with your teams, develop design systems, and serve as consultants and trainers to help you build an innovative practice.

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Who we are.

An experienced team of design and transformation leaders, we have been producing exceptional product and service experiences and finding real solutions to complex business problems for over 20 years.

Prior to founding 17seconds, our leadership team led Spring Studio, a leading San Francisco-based design agency acquired by BBVA in 2015 to support the digital transformation of the organization.

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Case Study


We help great companies thrive in an evolving, digital world. We believe that in the face of evolution great people grow, great leaders lead and great companies thrive. Rogers Communications is one of the great companies that is growing stronger every day in the face of evolution.

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Our experience is your advantage.

We’ve had the good fortune to partner with many great companies. As 17seconds, we look forward to partnering with you.

“17 seconds of pure thought is the ignition point of manifesting. If you hold a thought for 17 seconds, you set in motion that manifestation.”
Abraham Hicks